I AM LUXURY is a bespoke concierge service.
I started I AM LUXURY because I understood something no spreadsheet can capture: the most successful people in the world are not looking for more things. They are looking for more time — and above all, they are looking for peace of mind.
After more than twelve years serving some of Africa’s most discerning individuals — understanding their lives, their pressures, their families, their fears — I saw a gap that no one was filling. Not fully. You could have a bodyguard, but who was watching the medical side? You could have a lifestyle concierge, but who understood the real security landscape of Johannesburg on a Thursday evening? You could have insurance, but who was at the other end of the phone at 2am when something actually went wrong?
“I built I AM LUXURY to be the partner I wished every great person I had ever served could have had — someone who thinks ahead, acts discreetly, and never lets you feel alone in managing the weight of an extraordinary life.”
What you will find in these pages is not a menu of services. It is a commitment. Whether you are a South African family protecting what you have built across generations, a CEO whose time is worth more than any retainer fee, or an international executive arriving in Africa for the first time — this is for you.
There is no request too small or too large here. There is no situation we cannot help navigate. And importantly, nothing you read here is fixed — every service, every arrangement, every experience we offer can be shaped entirely around you, your family, and the life you lead. That is what it means to have a true concierge partner.
I look forward to welcoming you into the family.
Katlego Matee
Founder & Head Concierge · I AM LUXURY
I AM LUXURY is a tailored concierge service that is focused on meeting your every need. With a combined 10 years of experience we are adept at overseeing a wide array of projects. Whether it be arranging your next getaway, or managing your properties, I AM LUXURY is bound to make your life that much easier.
We offer a variety of services tailored towards making the most of your time. These include but are not limited to:
Our team is geared towards supporting your business by providing corporate services. These include but are not limited to the following:
In partnership with
+27 83 448 3847
services@iamluxury.co.za
